Showroom and online store of vintage and contemporary rugs for interiors with personality.

Showroom and online store of vintage and contemporary rugs for interiors with personality.

BOUCHERUIT is a showroom and online store specializing in vintage and contemporary amazigh rugs. Our collection is born from journeys to different regions of Morocco in search of hand-woven pieces, far from mass production and selected for their ability to dialogue with contemporary interiors.

Far from following trends, they have their own identity. All of them have been handcrafted and come from a deeply rooted tradition; the imperfection of the human gesture gives them character and uniqueness.

Our work is also built on a conscious way of working, based on direct relationships with the creators and respect for the processes and people behind each piece.

A rug introduces material, rhythm, and changes the way space is perceived.

They are not decorative elements. They are handmade pieces, with history, with their own weight and a way of being that completely transforms the place they occupy.

They do not have a single way of being placed. They can be spread, leaned, draped, moved… and in each case they create something different.

If you need it, we can help you see it. You can tell us about your space, what you are looking for, or what you would like to happen in it. From there, we work with you to understand which piece fits best and how to position it.

It is about finding a piece that accompanies what you are looking for.